London 2012 Olympics Going Green with Compostable Packaging
The London 2012 Olympics committee is teaming up with the NNFCC (the UK's National Centre for Biorenewable Energy, Fuels and Materials) as well as the British Printing Industries to raise public awareness during the 2012 games about the importance of sustainable and compostable packaging. The food and drink served within the Olympic Park area will be packaged in wrappers, boxes and cartons made from compostable materials, such as bioplastics sourced from starch and cellulose.
With approximately 6.5 million people estimated to attend, the 2012 Olympic Games in London offer a perfect opportunity for plastics manufacturers and the packaging industry to demonstrate the benefits of compostable packaging. During the 17 days of the Olympic Games, more than 3,300 metric tons of food packaging waste will likely be generated. With the use of compostable food packaging, combined with the London Olympics' plans to recycle, reuse or compost 70% of the materials used at the games, the events will hopefully lead to zero waste in area landfills and a huge leap forward in the path to a greener future.
As people learn more about the benefits and the proper disposal methods of compostable packaging, there comes an opportunity to introduce more types of sustainable packaging that will help reduce waste. In addition to the London Olympics, big-name companies such as PepsiCo, Frito Lay and Dell are rolling out packaging made with renewable sources that range from agricultural waste to mushrooms. The wide use of compostable materials at the 2012 Olympics can hopefully help develop a successful model for sustainable packaging introduced nationwide in the UK.
Heritage Pioneer is committed to raising awareness about sustainable packaging trends worldwide. Contact us today to learn about our sustainable packaging solutions, including recycled PET, corrugated materials and automated equipment.